I meant to mention this earlier...There are dozens of other organizations doing the same thing, who have been just as successful (if not more so). They are more low key and their video's are way more casual. AWP put a lot of time and money into the production of their videos, to the point they look like something you would watch on ID on TV. IMO, this heightened entertainment value is one of the main factors in their fame. If you are interested, many are on YT. Exploring with Nug, Adam Brown Adventures, Wrecked and Recovered, Chaos Divers, Depths of History, there are many more.
JMO