This reminds me of the women who go to get wedding dresses at a deep discount and the many videos I have seen of them going haywire in their desperate attempts to garner the coveted dresses. It appears to be "survival of the fittest" and it is wrong to place people in such a scenario, imo. What do they expect to happen?!
I refuse to do "Black Friday" shopping because of the mentality required to engage in what is designed to only boost sales quotas for the stores without safety in mind. I have tried to teach my adult children not to go out in the middle of the night as nothing good ever happens after midnight. Not only is it unsafe to go out at 4:00 am, it is equally unsafe to roam parking lots, parking garages, etc. If you make it that far...then there is the worry of being trampled on top of it?! All in the name of saving a few dollars. Is your life really worth it?
Maybe manufacturers need to anticipate how many items they need to have onhand for retail in order to stop the crunch. If the supply is such that everyone who would like one can buy it, but priced so everyone can afford to buy it...this kind of shopping/feeding frenzy would stop. Offer the deep discounts to people willing to put in orders a year ahead and wait for the product to become available. The stores still make their money when people come in to pick them up (at different designated times), but the ultimate and dangerous rush of customers is alleviated.