UK - Walkers Crisps launches a Twitter ad campaign that goes terribly wrong

[MelmothTheLost]

https://order-order.com/2017/05/25/gary-linekers-walkers-selfie-stunt-backfires-spectacularly/

 

[TTF14]

I don't get it.......

 

[guruagain]

I don't get it.......

Gary Lineker is a Soccer Pundit and ex England footballer who got a good sideline when he retired advertising Walkers Crisps (chips) but lately comes across as a bit pious when preaching to the rest of the UK about certain political events. The faces that have been tweeted to the Walkers twitter campain are infamous Sex offenders and murderers - Its probably not funny to the rest of the world as British humour can be a bit different sometimes !

 

[MelmothTheLost]

I don't get it.......

Basically you send them a selfie and it is automatically inserted into a tweet and tweeted to everyone following Walkers.

 

[MelmothTheLost]

The faces that have been tweeted to the Walkers twitter campain are infamous Sex offenders and murderers - Its probably not funny to the rest of the world as British humour can be a bit different sometimes !

You'd think social media departments would have learned by now that these sorts of things ALWAYS go wrong.

I guess the US equivalent would be Coca Cola running the campaign and people sending photos of Ted Bundy.

 

[MelmothTheLost]

The Mail has an article on the apparent debacle, with a link to the Twitter ad showing Fred West.

http://www.dailymail.co.uk/femail/f...cial-media-stunt-spectacularly-backfires.html

 

[skibaboo]

The Mail has an article on the apparent debacle, with a link to the Twitter ad showing Fred West.

http://www.dailymail.co.uk/femail/f...cial-media-stunt-spectacularly-backfires.html

OMG talk about an epic fail!
:laughing:

 

[MelmothTheLost]

Twitterati can follow this at #walkerswave.

Walkers are @walkers_crisps

 

[bluesneakers]

Sometimes twitter really comes through.

 

[TTF14]

Gary Lineker is a Soccer Pundit and ex England footballer who got a good sideline when he retired advertising Walkers Crisps (chips) but lately comes across as a bit pious when preaching to the rest of the UK about certain political events. The faces that have been tweeted to the Walkers twitter campain are infamous Sex offenders and murderers - Its probably not funny to the rest of the world as British humour can be a bit different sometimes !

Ooooh......Haha, now it's funny . I had no clue who any of those people were so I didn't get it! Thank you for explaining!

 

[MelmothTheLost]

I guess it could be worse - at least there have been no porn images that I've seen or heard of.