If I understand what Tuffy is saying, this is more like the people of San Bruno complaining that the Palo Alto FD didn't put out the fire. The county in question doesn't offer fire protection, so a nearby city offers it to those who sign up and pay for it.
I can understand the city's point of view; it can't collect taxes from rural residents.
But the county should have made other arrangements that covered all structures in its jurisdiction. Even if it meant higher taxes.
IN FACT, this is the perfect example of why everyone-for-himself philosophies don't work for many types of services. Because the couple in question hadn't paid their $75 fee, the fire spread to the home next door. If fire coverage had been mandatory for all, it would have cost less than $75 in the first place and the neighbors (who had paid their fee) might not have been on fire at all.
Sorry, but this is what happens when the all-American hatred of taxes is allowed to run amok.