The latest ad from a DIY store in Germany has gone viral and been viewed over 2million times. Why? Because the store, Hornbach, decided to give a gentle but smart rebuke to bullies while advertizing its goods, and its quite powerful.
I love the store myself because it has the most helpful staff ever, who know what they're talking about too. But now I like it even more. There isn't any dialogue in the ad, so don't worry if you don't speak German.
http://time.com/3303918/goth-teen-dad-hornbach-ad/
[video=youtu;Cmg8ghXhAt8]http://youtu.be/Cmg8ghXhAt8[/video]
I love the store myself because it has the most helpful staff ever, who know what they're talking about too. But now I like it even more. There isn't any dialogue in the ad, so don't worry if you don't speak German.
http://time.com/3303918/goth-teen-dad-hornbach-ad/
[video=youtu;Cmg8ghXhAt8]http://youtu.be/Cmg8ghXhAt8[/video]
