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Missing People posters in London brought to life with technology
Posters to find missing children are being “brought to life” using advanced AI technology.
The Missing People charity is converting standard photos released by families into 3D images complete with smiling faces on billboards across London.
Behavioural scientists say the changes make it more likely passers-by will engage and come forward to report sightings.
The new-look posters will appear at Canary Wharf and the two Westfield shopping centres in White City and Stratford from Wednesday.
After a decade of the old format, perhaps the most noticeable difference is the absence of the word “missing” which has been replaced with a more active phrase “help find”.
 

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