from wikipedia:
https://en.wikipedia.org/wiki/Ford_Sync#Overview
Ford Sync
Ford Sync (stylized Ford SYNC) is a factory-installed, integrated in-vehicle communications and entertainment system that allows users to make hands-free telephone calls, control music and perform other functions with the use of voice commands.[1][2] The system consists of applications and user interfaces developed by Ford and other third-party developers. The first two generations (Ford Sync and MyFord Touch) run on the Windows Embedded Automotive operating system designed by Microsoft,[3] while the third generation (Sync 3) will run on the QNX software from BlackBerry Limited.[4]
Traffic, Directions and Information[edit]
Traffic, Directions and Information is an application that provides the user with traffic alerts, turn-by-turn directions and information about topics such as weather, sports, news and 411 business search. Ford announced on May 27, 2009 that the Traffic, Directions and Information application would be free for three years to the original owner of 2010 model year SYNC equipped vehicles. The information for traffic alerts and Turn-By-Turn Directions are provided by INRIX and Telenav.[14]