Scrapbook tells how Rudolph went down in history

[Reader]

http://www.centurylink.net/news/read.php?rip_id=<[email protected]>&ps=1011&page=1

HANOVER, N.H. (AP) — You know Dasher and Dancer and the rest of the gang. But do you recall, the most "Perfect Christmas Crowd-Bringer" of all?

That's how executives at Montgomery Ward originally described Rudolph the Red-Nosed Reindeer, who first appeared in a 1939 book written by one of the company's advertising copywriters and given free to children as a way to drive traffic to the stores.

Curious to know more about how Rudolph really went down in history? It's all in the pages of a long-overlooked scrapbook compiled by the story's author, Robert L. May, and housed at his alma mater, Dartmouth College.


Story at link....

 

[mysteriew]

Somebody ought to republish the original story just for nostalgia/historical reasons. I didn't know that Rudolph began his life as part of an advertising campaign. I thought it was from a movie.

 

[Reader]

Agree, it's a shame it can only be seen in a museum now. I wonder how many of those 1939 books are still floating around?

 

[mysteriew]

I don't know but I wish I could get my hands on one. Those things must be worth a fortune!

 

[Reader]

You got that right!