She's an adorable little girl and does bear a resemblance to Madeleine.
I'm glad it turned out to be a real child and not some photoshopped hoax. The McCanns jumping on this made me really suspicious, especially with the video they released at 100 days where they said they don't let themselves get their hopes up.
Kate McCann: To be honest, we don’t go through that emotional rollercoaster in regards to the sightings. Emmm. You know the only thing we’ll be happy for is when we know it’s definitely Madeleine, but we don’t go through the ups and downs of that.
http://www.websleuths.com/forums/showpost.php?p=1677502&postcount=105
They didn't believe the sightings in Malta, nor the "100% positive" account of the woman in Belgium. So why did they believe this? Spin maybe?
I think they may of had the "Investigative Firm" check on these sightings and were told they were unfounded which is why they were non emotional about them - JMO