Unfortunately not all people think that way. People hear "Missing child, arizona, hispanic, near Mexico border" people are going going to assume drugs, cartel, etc.
I don't know, I guess that could be true for some people, but I hear "missing child, Arizona, near mexico border, Fast and Furious prime suspect has same last name" (notice-no mention of race) and I think that drugs/cartel might not be so far fetched. And this is the opinion of someone who lives in Tucson.