This was awesome rkf, you're the rock star of sleuthing
I feel like I need to explain that I didn't email them (just) because I'm nosy. I have worked with many nonprofits, even owning a small cause marketing firm. In the interest of full disclosure, I will post my original email. It might seem a little harsh, but non-profits are special entities, which must fulfill specific responsibilities in exchange for the privileges they enjoy. I'm particularly partial to small and medium sized non-profits, which are usually passion projects started by one or a few people. However, when people pretend to be a charity without the checks and balances required of a 501(c)3, it really makes me mad. People give to good causes because they want to help and I think it's incredibly low to take advantage of people in that situation. I still don't know what's going on with "miracles for little man". Anyone can buy a .org domain name, but that doesn't make them a legitimate organization.
My original email wasn't answered, so I sent a second email and included the first:
"Good afternoon.
I sent an email yesterday asking some questions about your online store to raise money for the search for DeOrr Kunz. In case it got lost in your inbox, I’m resending it. I’ve helped many nonprofits reach or exceed their fundraising goals and would like to know more about your organization. I see on your website that 100% of the proceeds go toward the search for little man. How do you calculate the proceeds (income less expenses)? Is money going toward searching near the campsite, across the country or both? How will obtaining resources for the family help with the search? Is the family taking any actions, other than sharing DeOrr’s photo on social media, to further the search for their son? If you’re raising awareness, wouldn’t including a “missing poster” with each purchase or donation be a good way to do that? People could hang them up in their neighborhood or even make copies and distribute them where they live. I’ve edited private investigator Frank Vilt’s poster so that it looks more professional and can be printed on standard 8.5”x11” letter paper. I’ve attached a copy below if you’d like to use it. I don’t know if he is sharing his tips with law enforcement, so you may prefer to use one of the posters that gives the Lemhi County Sheriff’s Office number.
These may seem like tough questions, but they are the types of questions big donors will ask. It’s important to have specific goals that you share with perspective donors and to update past and current donors on progress toward those goals.
RKF"
Included first email here: "Hi. I have a few questions about Miracles for Little Man. Is Miracles for Little Man a 501(c)3? Are donations tax-deductible? What types of resources does DeOrr’s family need? How much (what percentage) of the money raised goes toward promoting awareness of Little Man’s disappearance and to help the family? How will the money be used to promote awareness? By the family, do you mean DeOrr’s parents, Jessica and DeOrr Sr? Are you related to the parents, friends, or simply concerned citizens?
Thanks for answering my questions.
RKF"