I agree that the media needs to keep Jessica's name out there, but only for that purpose. Show her posters, give information on the Sunday search efforts so that those who want to get involved and don't have access to social media know where to meet. That's not really being done though. Yes, her name is out there, but most of what I've seen from the KC area media outlets is sensationalism, made to satiate people's curiosity. We don't really need the wording of the warrants that were executed over a month ago, we don't need live chopper footage of the official searches from KCTV5. That news outlet in particular made the warrant info and the searches seem related. It gives false hope when the media plays up info already known to investigators like it's new. I know it gave me false hope, I can't image what it did for people in Jessica's family who are not in direct communication with police and investigators. Jessica's mother stated herself on fb she's not reporting on the media postings simply because those reports are putting her family through new hell by giving false hope. Drumming up a public witch hunt and creating false hope for the purpose of maintaining viewership is not going to help bring Jessica home.