Yes, if the 'business' is an online one. What is the Broke Racers Club other than an online group of peeps who like to race. Look at the name' Broke Racers' ===it is light hearted entertainment. It is not serious uptight business venture. My 27 yr old and his wife have their big flat screen tv hooked up to the u-tube on their i-phones so they can watch viral videos on a big screen. :facepalm:
I was under the impression that JW and his buddies actually wanted to grow Broke Racers Club into a "Lifestyle Brand", so they weren't
just having fun. JW was out there trying to get sponsors, taking racing classes, trying to learn and make connections (according to his SM). Part of the training at the Skip Barber Karts to Cars competition was about learning how to get sponsors and craft your image off the track. He wasn't
just having fun, although I'm sure he wanted to have fun while building his business. In the beginning, they couldn't afford to stock more than t-shirts, sweat shirts and decals, but I got the impression they wanted to expand the BRC into a viable business. I don't think the fact that it's on line makes it any less a serious business venture, but that's just my opinion.
The difference between JW and the people in their 20s that you're talking about, is that they have careers and skills that they use to support themselves (I'm assuming - paramedic, police and accountant.) They make videos to entertain themselves and each other in their spare time, not
instead of working at a paying job. These videos
were JW's "job". (Yes, he was working at Autobahn, but apparently that was an hourly position that didn't pay particularly well and he couldn't/didn't want to rely on it for long term employment.) He created the videos and websites as marketing tools to promote his "brand" (brands? JT Wallace Racing, Driver Gits, Racer Jordan, Broke Racers Club, etc.), but he didn't really have anything of substance to promote. He wanted to be a race car driver, but didn't have the financial backing to make it happen, and when he did get a chance to be on the track or in front of coaches (like at Skip Barber) he wasn't a stand out. He may have won a few races at some "show up and race" type events, but when he had a chance to shine in front of people who could help him progress, he didn't.
It is really quite sad, as I think he is one of those kids who fell victim to the (post-music) MTV mentality, where a career can be built on personality (or a sex tape) rather than hard work, talent and skill/knowledge. There seem to be a lot of people who have bought into that, some of the same people who often live with their parents in their 20s and 30s because they aren't willing to live in a group house and can't afford cable and XBOX on what they earn themselves. I've said before, it's the equivalent of kids growing up in inner city neighborhoods thinking their ticket out is an NBA career. If someone is 28 and still thinking they're going to make it in the NBA, but they aren't even the best player at the Wednesday night pick-up game, that is delusional IMO.